The key to the success of any non-profit arts and cultural organization is clear, concise and well-articulated organizational mission and vision statements that drive the activities of the organization, both internally and externally. We provide a process to help define mission and vision, analyze current situations, reach consensus on priorities and establish goals and objectives. We then monitor implementation, review and evaluate results. With each phase of the planning process clearly understood, they function as catalysts to inspire and motivate people to action.
Successful programming fulfills the organization’s mission and vision, engages and serves the organization’s constituents and is financially sustainable. We work with organizations to clarify programming focus, identify financial resources, develop budgets and create a unique programming identity.
We believe an organization must approach its marketing efforts from both an institutional and programmatic perspective. Institutional marketing creates increased awareness and support for the organization and programmatic marketing focuses on driving attendance toward events and participation in programs. We partner with you to build audiences and engage your community by developing long-term and strategic marketing plans that integrate a range of services such as email marketing, social media, advertising, digital marketing, digital analytics and public relations activities. Our goal is to create a process that continually grows interest in and support for your organization.
Fundraising is an integral component of any non-profit organization. Successful fundraising efforts are the result of mutually beneficial relationships developed with all types of funding sources. We believe that the most effective fundraising activities are driven by an organization’s mission, vision and programming. Whether it is establishing an annual operating fund, seeking resources for special projects/initiatives or securing long-term funding, we work with organizations to achieve results.
As with any nonprofit organization, an effective Board of Directors is critical. Ferrone Olson assists with developing a Board of Directors that will give the organization the leadership, resources (financial and human) and governance it needs to fulfill its mission and realize its vision.
Ferrone Olson can provide preparation and guidance in developing operating budgets, financial projections and financial statements necessary to govern and manage the organization. Our approach is to identify program costs and expenses as well as variable and fixed costs, so that management and the board of directors can make informed decisions.
We are interested in learning about your organization, the art/programming you create and how you serve your community. Please share the issues/ projects you would like to discuss with us. After reviewing your information, we will contact you to arrange an initial consultation and explore how we can assist your organization in the next stage of its growth and development.